top research findings




  • fashion can boost confidence
  • sub-cultures influence on fashion
  • self fulfilling prophecy theory
  • survey on the name of the brand
  • results from my questionnaire for tattooed people
  • results from my online questionnaire about tattoos in society


Above are my best six research findings but the top two out of these six would be the questionnaire about tattoos in society and the finding that fashion can influence someones confidence. These are my top two findings because i wanted to create brand which doesn't judge or look down upon people with tattoos, in fact they promote it. The clothing and the brand is a way of making someone feel comfortable and confident in their own skin and the online survey which i created proves that the majority of people still have negative stigmas associated to people with tattoos. This finding along with the finding that fashion can have a positive impact on someones confidence all makes for a good recipe for success as my brand will target these people who don't feel confident to walk around as they know they are being judged by the majority of society and my brand will give them a belonging and hopefully give them confidence as they will no longer feel alone.


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